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Thanks to
the experience of Simmaco partners in research activities
in the field of applied and industrial economics, marketing
and social research works joined to a deep knowledge
of selling, communication and organization, our company
is able to provide companies, associations and institutions
with an offer covering 5 main areas:
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Consulting
and coaching in redefining strategic positioning.
Simmaco helps its clients in carrying
out strategic market analysis, feasibility studies
and scenario definitions as well as in determining
and implementing new strategies
in order to achieve a leadership position on the
market.
Analysis
and implementation of organizational processes.
Simmaco is able to provide consulting
and assistance services in order to improve and
make the organizational processes of its clients
more efficient as regards both the hard aspects
(reorganizing, restructuring, change management)
and the soft ones (internal communication, motivation,
leadership).
Consulting
and coaching in training activities.
Simmaco
considers training as a strategic activity. For
this reason it doesn’t provide ready-made
training courses, but if necessary, and on the
basis of the clients’ real needs, it can
render qualified consulting services in the setting
of custom-designed training courses, by using
innovative methodologies and techniques. Thanks
to a long training experience, our partners are
able to control the whole training process from
the definition of the training objectives to the
class animation.
Industrial
research and market analysis.
Simmaco is able to provide high standing
industry and market analysis thanks to a network
of qualified opinion leaders and the access to
data of the most prominent research institutes.
Our partners can help clients in defining and
co-ordinating field research works with specialized
research institutes.
Antitrust
and competition policies.
Simmaco uses industrial economics
instruments, quantitative methodologies, and a
solid knowledge of the markets to provide theoretical
and empirical analyses to companies involved in
mergers, take-overs and antitrust proceedings,
to evaluate public policies and to offer consulting
services to regulatory bodies and legal offices.
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| Consulting
and coaching in training activities
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COMMERCIAL
TRAINING
Project carried out for an important insurance
company. Definition of the training targets for the network
of agencies, creation of a training package on selling
techniques strongly oriented to a new product line, assessment
classes, training meetings all over the Italian territory. |
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MARKETING
TRAINING
Project carried out for a leading IT vendor.
Evaluation of the carried out activities and of the skills
possessed by the marketing management, check up of it
being oriented towards short and medium run activities
and objectives, of its knowledge of the development of
the sector and of the positioning looked for by the company,
development of training activity to improve the product
manager skills and competencies. |
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